What is Website Conversion Tracking in Google Adwords




Hi Friends,
                 
                    Today I am going to telling you about website conversion tracking in Google Ad words.It plays a big role in Digital Marketing Google conversion tracking tells you what your prospect do after interacting with your Ads. If your prospect completes an action that you have defined as valuable, the action is identified. as a conversion.Conversion tracking plays a big role in Google Ad words. It is a free tools by Google ad words which measure that how going your ads status whose you can make new bidding strategy to save money. If you won't  use ad words conversion tracking the you can make strategy . Here I am explaining you website conversion tracking by Google ad words-

Website Conversion Tracking  In Google Ad words

Website tracking is very important in Google Ad words. Suppose There is client who is spending $500 per month. you are managing his account. One day he asked to you what is status of my business how would you tell him about business and your client is saying that I am not getting any result from my website ads. then here you can show him report as per client  days wise , weekly, monthly,yearly, and date wise. and you can show him your getting these leads/sale/conversion on daily,weekly etc. Then You can satisfied your client by reports.You can track your website according Query form, Thank page,Duration, Page visits,Phone calls etc.

How to track conversions.

First you have to create an account on Google analytics after create account  go to - Admin/setting-create property-(that website name which you want track), then you get Google site tag which have to paste in your website's <head>section[you can track page wise also then you have to paste that page's <head> section]  then your website would be linked .

Now Come back Google Analytics Go to - Create view- Goals(we set goal according our tracking strategy )  
-Go to New Goal -Custom-Continue-Goal Description-Type-Destination/Duration/Page/Event-Save.

Then we comeback Google Ads 
Go to - Tools/setting- Measurement-Conversion-website-Click-then you have to fill all options-save.

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